Faded florals and classic Persian motifs meet in this premium wool area rug. The Deri Floral Blue/beige area rug, available at LOOMLAN with free shipping, combines 100% New Zealand wool with hand-washed finishing for a luxurious, soft underfoot feel.
Power-loomed construction ensures consistent pattern quality, while artisan hand-washing and hand-shearing techniques bring out the wool's natural patina and softness.
Full Specifications
| Brand | LOOMLAN |
|---|---|
| Available Sizes | 5' x 8', 8' x 10', 9' x 12', 10' x 13' |
| Pile Height | Medium |
| Primary Material | 100% New Zealand Wool |
| Construction | Power-loomed, hand-washed, hand-finished |
| Pattern/Design | Floral medallion with Persian border |
| Color | Blue/Beige with rust accents |
| Backing | Standard textile backing |
| Washable | No -- professional cleaning recommended |
| Indoor/Outdoor Rating | Indoor use only |
| Style | Transitional, rustic, traditional |
| Assembly Required | No |
What Is a Hand-Finished Wool Area Rug?
A hand-finished wool area rug combines power-loom efficiency with artisan craftsmanship. After machine weaving, each piece is hand-washed using traditional techniques that enhance fiber softness and color depth, then hand-sheared to create subtle texture variation.
What You Get With the LOOMLAN Deri Floral Rug
- 100% New Zealand Wool Construction -- Premium fiber delivers natural stain resistance and lasting durability.
- Hand-Washed Patina -- Traditional paddle-washing softens the pile and enriches the blue, beige, and rust tones.
- Artisan Hand-Sheared Finish -- Manual shearing creates subtle texture and authentic heirloom character.
- Four Available Sizes -- Choose from 5' x 8', 8' x 10', 9' x 12', or 10' x 13' to fit your space.
- Transitional Design Versatility -- Floral center and Persian border work in rustic, traditional, or contemporary interiors.
Which Size Works Best for My Room?
The 5' x 8' anchors dining tables or defines bedroom seating areas, while 8' x 10' and 9' x 12' sizes fit standard living room furniture arrangements. The 10' x 13' accommodates large open-plan spaces and formal dining rooms.
How Does This Rug Complement My Decor?
The blue and beige palette pairs with cream upholstery, oak furniture, and brass accents in transitional homes. Explore coordinating pieces in LOOMLAN's area rug collection or add complementary patterns from outdoor-ready designs for covered porches.
Where Should I Place a Wool Floral Rug?
Position the 9' x 12' under a sectional sofa with 18-24 inches extending beyond front furniture legs, or center the 8' x 10' beneath a 60-inch dining table with chair clearance. The soft pile cushions high-traffic living rooms and low-traffic bedroom seating zones.
Frequently Asked Questions
- What size rug do I need for a living room
- Select 8' x 10' for standard sofas or 9' x 12' for sectionals with extended coverage.
- Are wool rugs durable for high traffic
- Yes -- New Zealand wool naturally resists crushing and maintains appearance in busy areas.
- How do I clean a wool area rug
- Vacuum weekly on low suction and schedule professional steam cleaning annually.
- Can you use this rug in a dining room
- Absolutely -- the 8' x 10' and larger sizes accommodate 60-72 inch tables with chair clearance.
- What is LOOMLAN's trade pricing for designers
- Up to 40% off retail with no minimum order -- apply free at loomlan.com/pages/loomlan-trade-program.
- Do hand-finished rugs require special care
- No -- treat like standard wool with regular vacuuming and professional cleaning when needed.
Trade & Commercial Specifications
The Deri Floral rug meets hospitality durability standards for hotel guestrooms, lobby seating areas, and executive office spaces where visual warmth balances heavy use. Designers sourcing multiple units receive volume pricing and dedicated Project Concierge support for orders over $5,000.
| Lead Time | Typically ships in 3-5 business days |
|---|---|
| Contract Grade | Suitable for light commercial use |
| Commercial Use | Hospitality, corporate, residential lobbies |
| Trade Pricing | Up to 40% off -- apply free |
| Volume Orders | Project Concierge available for large installations |
